Plenty of hope, optimism, and progress from the What About Us Team
January 25, 2021
The New Year always bring hope and optimism, that the coming year will be better than the last. Yet as I put pen to paper the COVID-19 challenges of 2020 seem to be multiplying everywhere. More lockdowns, hospitals stretched to their limits and too many people dying. And yet hope feels close and comes in the form of multiple vaccinations getting approval across the world. The day when we can all feel fully free again is getting closer, it just cannot come quick enough.
The Arts world is suffering dreadfully, no theatres open, no concerts, no live performances, no work for artists, no income. We all admire the innovation and creativity from so many digital platforms, yet the online experience will never replace the joy of live music, gigs, socializing and performing. Hopefully the second half of 2021 will see the defeat of the pandemic and the reopening of the arts to the public. Oh yes.
Despite all the new challenges and see-saw lockdowns the What About Us teams are continuing the upward trajectory in terms of progress. This is so important to everyone putting in so much effort to achieving the primary goal of the musical premiering late 2022. An ambitious target yet becoming more realizable with so many sustainable achievements being secured on a consistent and regular basis.
The new website www.whataboutusripples.com has just been launched. The name incorporates our What About Us brand with our predecessor RippleZoo. Everyone can make a difference, doing little things for our world, helping others less well off, creating little ripples. Every ripple we make has a multiplying effect and we believe What About Us Ripples can change the world.
The new website incorporates all our historical work and projects with the primary focus now on The Musical, The charitable Foundation and The Movement delivering positive messaging to a continually increasing International audience.
Our social media channels have been rebranded as What About Us Ripples. With over 70,000 followers and our content viewed over 300,000 times every week (our best week ever was over 10 million), the positive messaging for change that we are delivering is being heard.